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Brand Activations
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== Real-World Examples of Brand Activations == * '''IKEA’s Sleepover Campaign''': Fans spent a night inside an IKEA store as part of an immersive activation. * '''Red Bull Stratos Jump''': A record-breaking space jump event tied directly to Red Bull’s adventurous brand image. * '''Coca-Cola’s “Happiness Machine”''': Vending machines giving out surprises to engage consumers emotionally. * '''Local Example''': A skincare brand hosting free product demos in malls to introduce a new line.
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